Young startups – Recently started blogging

The use case finds out young startups that have recently started blogging.

This can be expanded to startups that are attempting to blog, but are blogging irregularly, indicating bandwidth or manpower related issues when it comes to blogging.

Find leads and run enrichment

Google Maps

Use case viewpoints

Channels used:

EmailEmail

Function targeted:

Founders

Expected response rate:

2%

Based on performance of similar past campaigns.

Predicted conversion rate:

2%

  • 1000 messages → 30 replies → 1 conversion (0.1%)
  • Typical conversion rate for campaigns with similar targeting and content.

Company sizes targeted:

1-10 Employees

Number of sequence steps in this use case

New leads added again
Find potential leadsSTEP 1

Finding young startups on social media

Source: Scrape website

We find startups that are just getting started, and are evidently keen to start with marketing efforts.
Use formulaSTEP 2

Startup website found

Source: Sheet Formula

We automatically find the website of the startup
Use formulaSTEP 3

Enrich Startup infromation

Source: Sheet Formula

AI enriches the information for the startup further.
Use formulaSTEP 4

Enrich Startup infromation

Source: Sheet Formula

AI enriches the startup information a bit more.
EnrichedSTEP 5

Scrape startup website

Source: General URL scraper

AI then scrape the startup's website to collect as much information on the startup as possible.
Use formulaSTEP 6

Startup Email Address Extracted

Source: Sheet Formula

The AI then extracts the email address for the startup.
Use formulaSTEP 7

Email address enriched

Source: Sheet Formula

The startup's email address is enriched further.
Use formulaSTEP 8

Startup blog page found

Source: Sheet Formula

AI finds the blog page for the startup
Use formulaSTEP 9

Blogging history found

Source: Sheet Formula

AI analyzes startup's blogging history
Use formulaSTEP 10

Recently started blogging?

Source: Sheet Formula

AI analyzes if the startup has only recently started blogging.
Data refinedSTEP 11

Analyze and Re-run

Source: AI Insights