View use case directory

Sales services to Digital Marketing Companies

The use case allows you to find digital marketing companies which are actively running ad campaigns. The AI then attempts to find out the following details from the content of the ads:
a) The exact kind of service that the digital marketing agency specializes in – Performance ads, SEO, PR services or Website building
b) The exact kind of industry that the digital marketing agency specializes in – certain digital marketing agencies only work with law firms or plumbers, for example.

Find leads and run enrichment

Google Maps

Apply this use case
Apply this use case

Use case viewpoints

Channels used:

EmailEmail

Function targeted:

Owners, CEO, Founders

Expected response rate:

3%

Based on performance of similar past campaigns.

Predicted conversion rate:

1%

  • 1000 messages → 30 replies → 1 conversion (0.1%)
  • Typical conversion rate for campaigns with similar targeting and content.

Company sizes targeted:

1-10 Employees
21-50 Employees
11-20 Employees
51-100 Employees

Number of sequence steps in this use case

New leads added again
Find potential leadsSTEP 1

Lead Discovery

Source: Google Maps

We find businesses or people that match your targeting criteria.
EnrichedSTEP 2

Enrichment: Google Ads

Source: Google Ads

We identify whether these companies are running ads and gather related details.
Use formulaSTEP 3

Formula Used

Source: Sheet Formula

We automatically calculate useful values like totals, ratios, or scores.
EnrichedSTEP 4

Enrichment: Find Employees Of The Company

Source: Apollo.io

We enrich company data using various data sources.
EnrichedSTEP 5

Enrichment: LinkedIn business enrichment

Source: LinkedIn

Company reviews
Use formulaSTEP 6

Formula Used

Source: Sheet Formula

We automatically calculate useful values like totals, ratios, or scores.
EnrichedSTEP 7

Enrichment: Work Email

Source: Hunter

Enrich leads with personal and professional details such as name, role, contact information, location, and social profiles.
EnrichedSTEP 8

Enrichment: Verify Work Email

Source: ZeroBounce

Enrich leads with personal and professional details such as name, role, contact information, location, and social profiles.
Data refinedSTEP 9

Analyze and Re-run

Source: AI Insights

You may also like

Detect Social Media Campaign Trends

Lighteningly will analyze post frequency, engagement metrics, and campaign momentum across social platforms.
You can let them know about the mistakes they might be making if their social media engagement is dropping.

Response rate

4.29%

Emails sent

45,045

Positive response

2.3%

Picture of sophia_data88
sophia_data88
Detect Traffic Trends
Lighteningly will monitor analytics tools to find out about sudden changes in a company’s web traffic.Use these insights to offer solutions.    

Response rate

4.38%

Emails sent

15,333

Positive response

2.3%

Picture of mia_sales56
mia_sales56
Detect project delays

Lighteningly will check public reviews and announcements for signs of project delays.You can offer your agency as a project partner to get things back on track.

Response rate

1.92%

Emails sent

45,045

Positive response

2.3%

Picture of ethan_cloud23
ethan_cloud23